YouTube is the biggest video-sharing
platform in the world and it has billions of active users right now. It has
become the best place for musicians, artists, and businesses to showcase their
work in front of a massive number of audiences. Just uploading a video on
YouTube is never enough to garner a huge number of plays. One of the best ways
to do so is to put some promotional efforts into it.
A YouTube Thumbnail plays a huge part in
promoting your YouTube video. It serves as a visual advertisement that can
attract the attention of the viewers and make them change their minds about
your videos. A thumbnail alone has the power to make the viewers click on your
video on YouTube. You should really put some effort to utilize the full power
of the thumbnail. Here are some useful tips on how to make your YouTube video
thumbnails stand out:
1. Write
engaging texts to enhance your video title
Putting texts on your thumbnail is the best
way to attract the attention of the target audiences. Make sure to write the
texts in a way that does not repeat the video title but rather complements it.
It explains the title and offers further information to the viewers. It will
pique the interest of the viewers and result in getting clicked.
2. Create
eye-catching text
The texts are used in thumbnails to make
them stand out and draw the attention of the viewers. You should use bold
keywords to make the thumbnail text pop. You can use design software to place a
shadow on the text to make sure it becomes prominent and attractive. Always
place the texts in plain sight so the viewers are able to see them easily.
3. Utilize the
colors and format to make the thumbnail image pop
Visuals are important when you are creating
your custom thumbnail for your YouTube video. An eye-catching visual will make
your video stand tall when the viewers are browsing through the platform. Using
contrasting colors with increased contrast, sharpness, and saturation can make
your thumbnail design to be more noticeable.
4. Pick a
Single Focal Point
Thumbnails make the first impression on the
viewers before they have even seen your videos. You must use high-quality
images that draw the eye of the viewers to a single focal point. The focal
point should be the center of the image with a blurred backdrop. That way you
will be able to create an enticing image for your thumbnail that focuses on the
relevant content without any distractions.
5. Size Your
Thumbnail Correctly
The size of your thumbnail is very
important when you are trying to use it as your main promotional weapon. The
ideal size for a YouTube video thumbnail is 1280 x 720 pixels. The minimum
width of the thumbnail should be 640 pixels. A small image will be scaled up by
YouTube, which will drastically lower the quality of the thumbnail image.
A YouTube thumbnail has the power to drive
business for your company. You can draw attention to your YouTube channel with
exciting thumbnails of your videos that compel the viewers to watch them.
If you also want to boost the views and
audience engagement of your YouTube videos, you should start a YouTube video
promotion campaign with a trusted marketing agency Video Promotion Club. The
platform has direct connections with YouTube and related networks that generate
100% organic views of your videos. They also use audience targeting based on
countries or the clients’ preferences that help your videos reach the right
group of viewers who are actually interested in your videos. We have already
helped hundreds of musicians and businesses to garner thousands of views on
their YouTube videos.
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