Video Marketing

How Can You Leverage Engaged Audiences with Google Ads?

May 13,2025
If you have checked out Audience Manager in Google Ads recently, you might have seen a new data segment called “Google-engaged audiences”. So, what is it? It is part of a new kind of remarketing from Google cal

Video Marketing

How AI-powered Search Results are Reshaping Modern SEO

May 09,2025
Starting from Google’s AI Overviews to ChatGPT; the usage of open AI and generative search is changing the modern landscape for SEO and search engine result pages. The search landscape is going through some major

Video Marketing

Using ChatGPT Tasks for SEO: How to Do It Effectively?

April 12,2025
ChatGPT Tasks might be one of the most overlooked tools in SEO today. It has the potential to make one person work as efficiently as an entire team, if used correctly. The artificial intelligence (AI) chatb

Video Marketing

Google is Testing Creator Partnerships for YouTube Shorts Ads

April 10,2025
Google is exploring new ways to monetize YouTube Shorts, and its latest experiment involves creator partnerships for YouTube Shorts ads. As the popularity of short-form videos continues to grow, Google is testing a

Video Marketing

YouTube’s New Upcoming Feature: Cost-Per-Hour Masthead

March 11,2025
YouTube is introducing an exciting new advertising option that gives brands and businesses the chance to take over its most high-profile ad space for an entire hour. This feature is called the cost-per-hour masthea