According to the recent announcements made
by YouTube, the platform will be discontinuing its Stories segment by the end
of this month. This was a similar tool that you find on almost every social
media platform including Instagram and Snapchat. The feature allowed creators
to upload some of their life updates and brief videos to share what they are up
to. And the story would disappear automatically after 24 hours. But, this is
coming to an end; from 26th June 2023 onwards this feature will be omitted from
YouTube.
1.
The Rise of YouTube Stories
The feature was introduced to YouTube in
2018 and it was only accessible for channels that have over 10,000 subscribers.
The tool is designed to share a glimpse of some behind-the-scenes moments.
Along with that video content creators would have the opportunity to share
their daily updates with their followers in a more proper way. This feature was
one of the widely used options for a while but it lost its popularity with
time.
2.
Community posts and YouTube
Shorts
Now, as YouTube has decided to put an end
to YouTube stories, the focus only remains on YouTube Shorts and Community
posts. Other than full-length videos community posts and Shorts gathered the
engagements. And they have been the frontier for the longest time since the
feature was introduced to this platform. Community posting is a widely used
feature and it witnesses a lot of comments and likes.
Yet, several technical issues and an
initial lack of monetization didn’t stop the popularity of YouTube Shorts. And
now the monetizing aspects of Shorts are known to all. Proving its engaging
capabilities and gaining new subscribers, it has compelled YouTube to be more
generous with shorts monetization.
3.
Competitive Landscape Of
Shorts
YouTube has Kept pace by improving the
monetizing aspects of YouTube Shorts. They have announced a new process to get
more money from YouTube Shorts on 1st February for eligible content creators.
And now as they have decided to discontinue the Stories portion it seems that
they are only keeping their eyes out for Shorts only. This revenue-sharing form
replaces the YouTube Shorts funds and it seems that this is a more potentially
sustainable and evenhanded option to compensate creators for their works and
their creative expressions.
But it is also true that YouTube is facing
great competition from Meta and TikTok in this field. Yet, YouTube is putting
up a great fight to ace this race. Removing the Stories segment is a way to
indulge in Shorts more than ever now. All three platforms are current
heavyweights in this aspect. The popularity of TikTok drove YouTube and
Instagram to introduce Shorts and Reels for their users. And now YouTube is
willing to take it to top-notch services.
4.
The Future of Shorts
YouTube is one of the most dominating and
prominent platforms when it comes to videos. And as they are now willing to
discontinue Stories the platform process that investors will remain the same
and the creators will get ample opportunity to earn more money. And there might
be some tools introduced that will make creators grow even better on the
biggest video streaming platform.
With more community posts and better-paying Shorts, YouTube is still the best. As a video creator are you willing to get there to make sure that you also will get your fair bit of popularity? Then what you need is the services of the Video Promotion Club. Their services will keep your engagement flowing and help you flourish in your career.
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